Valuation Guide
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How Much Does a 409A Valuation Cost in 2026? Complete Pricing Guide

Understanding 409A valuation cost is critical for every startup founder and CFO planning their equity compensation program. The price you pay can range from $399 to over $15,000 depending on your provider, company stage, and complexity.

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409A valuation pricing comparison showing online AI platforms, boutique valuation firms, and Big 4 accounting firms with typical cost ranges and ideal startup stages
409A valuation pricing varies by provider type and company complexity

If you're a startup founder or CFO preparing to issue stock options, one question inevitably surfaces: How much will a 409A valuation cost? The answer ranges from $399 to over $15,000 depending on your provider choice, company complexity, and turnaround requirements.

This comprehensive guide breaks down exactly what drives 409A valuation pricing in 2026, compares provider types across multiple dimensions, reveals hidden costs that inflate your final bill, and helps you determine the right investment level for your company's specific situation.

Quick Answer: 409A Valuation Pricing Summary

Provider TypePrice RangeBest For
Online/AI-Powered Platforms$399 - $1,500Seed to Series B startups
Boutique Valuation Firms$2,000 - $5,000Series A+ companies
Big 4 Accounting Firms$5,000 - $15,000+Late-stage and pre-IPO
DIY (No Safe Harbor)$0Never recommended

Key takeaway: Most early-stage startups can obtain a fully compliant, IRS safe harbor 409A valuation for $399-$1,500 through modern online platforms.

What Factors Affect 409A Valuation Pricing?

Company Stage and Revenue

Your company stage is the single biggest factor affecting 409A valuation cost. Pre-revenue startups with simple capital structures require less analysis than post-revenue companies with complex financials.

  • Pre-revenue/Seed Stage ($399-$1,500): Simple capital structure, limited financial data, standard OPM methodology
  • Series A-B Stage ($1,000-$5,000): Multiple preferred stock classes, revenue history, more complex breakpoint calculations
  • Series C+ / Late Stage ($3,000-$15,000+): Complex capital structures, significant financial data, may require PWERM or hybrid approaches

Capital Structure Complexity

The more complex your cap table, the more time a valuation professional needs to analyze it. Factors that increase complexity include:

  • Multiple preferred stock series with different terms
  • Participating preferred stock requiring conversion analysis
  • Convertible notes or SAFEs with various terms
  • Multiple option pools or warrant structures
  • Secondary transactions requiring market data consideration

Turnaround Time Requirements

Rush fees are a significant hidden cost in 409A valuations:

TurnaroundTypical Additional Cost
Standard (2-3 weeks)Base price
Expedited (1 week)25-50% premium
Rush (3-5 days)50-100% premium
Emergency (1-2 days)100-200% premium

Pro tip: Plan your 409A valuations in advance. Know when to update your 409A valuation and initiate the process early to avoid rush fees.

409A Valuation Provider Comparison

Provider TypePrice RangeTurnaroundSafe Harbor
Big 4 Accounting$5,000 - $15,000+3-4 weeksYes
Boutique Firms$2,000 - $5,0002-3 weeksYes
Online Platforms$399 - $1,5003-7 daysYes*
DIY/Internal$0VariableNo

*If AICPA-compliant with qualified appraisers

What You Get at Each Price Point

$399 - $800 (Entry-Level Online Platforms)

  • AICPA-compliant valuation report
  • Standard methodologies (OPM, PWERM, or hybrid)
  • Digital delivery and basic email support
  • Safe harbor protection
  • Best for: Pre-revenue to early-revenue startups with simple cap tables
  • See also: How AI Makes 409A Valuations More Affordable

$2,000 - $5,000 (Boutique Firms)

  • Personalized service with named engagement manager
  • Detailed methodology discussion
  • Comprehensive audit defense support
  • Multiple revision rounds included
  • Best for: Companies anticipating near-term M&A or IPO

$5,000 - $15,000+ (Big 4 Firms)

  • Brand-name credibility
  • Senior partner involvement
  • Comprehensive audit and IRS defense
  • Best for: Late-stage companies, pre-IPO situations

Hidden Costs to Watch For

Rush Fees

A $2,500 base engagement with a 50% rush fee suddenly costs $3,750. Always clarify rush pricing before engagement.

Revision Fees

Some providers charge $200-$500 per revision cycle. Others charge hourly rates ($150-$400/hour) for any changes.

Annual Update Fees

If you're evaluating a $3,000 initial valuation, understanding that updates cost $2,500 annually versus a platform charging $399/year dramatically changes your total cost of ownership.

Is a Cheap 409A Valuation Worth the Risk?

The answer requires understanding what "safe harbor" actually means. Safe harbor protection depends on methodology, not provider prestige. An AICPA-compliant valuation from a $399 online platform provides identical legal protection to a $10,000 Big 4 engagement.

What Makes a Valuation Defensible

  • Methodology Compliance: Must follow AICPA guidelines (OPM, PWERM, CVM)
  • Appraiser Qualifications: Credentialed appraisers (ASA, CFA, ABV designations)
  • Adequate Documentation: Comprehensive report (15-40+ pages)

When cheap becomes risky: Self-service calculators without professional oversight, outdated methodologies, one-page "valuation certificates," and providers without audit support don't qualify for safe harbor.

Tax Implications and IRS Penalties

When stock options are granted below fair market value, the consequences fall on option holders:

  • Immediate Income Recognition: Tax liability without cash to pay it
  • 20% Penalty Tax: Flat additional tax on deferred compensation
  • Premium Interest: 1% above standard underpayment rate, compounding

Real-World Example:

An early employee with 100,000 vested options worth $0.50/share (granted at $0.01 informal valuation) faces: $17,500 income tax + $10,000 409A penalty + $2,000 interest = $29,500 tax liability on paper gains with no liquidity.

Real-World Pricing Scenarios

Scenario 1: Pre-Seed Startup

2 founders, pre-revenue, $500K SAFE, simple cap table

Recommendation: Online platform at $399 — minimal complexity, straightforward OPM methodology

Scenario 2: Series A Company

15 employees, $1.5M ARR, $8M Series A, multiple preferred classes

Recommendation: Online platform at $799-$1,200 — saves $2,000+ vs boutique with equivalent protection

Scenario 3: Series B Pre-Audit

80 employees, $12M ARR, Series B at $80M, institutional audit approaching

Recommendation: Online platform at $1,200-$1,500 if auditors accept AICPA-compliant valuations, or boutique firm if specific requirements exist

Frequently Asked Questions About 409A Valuation Cost

How often do I need a 409A valuation?

At least every 12 months or after any material event (funding round, significant business changes, M&A discussions). Learn more about when to update your 409A valuation.

Can I use the same valuation for multiple option grants?

Yes, a single 409A valuation supports all option grants made while it remains valid (within 12 months and before any material event).

How do I know if an online valuation provider is legitimate?

Verify appraiser credentials (ASA, ABV, CFA), AICPA compliance claims, report comprehensiveness (15-40+ pages), and audit support policies.

What happens if the IRS challenges my 409A valuation?

With valid safe harbor protection, the burden shifts to the IRS to prove your valuation was "grossly unreasonable" — a high bar. Your provider should offer audit support.

How should I evaluate total cost of ownership?

Calculate: Initial fee + revision costs + (annual update fee × years until exit). A $399 platform with $399 annual updates costs ~$1,600 over four years vs. $9,000 for a $3,000 boutique firm.

Get Your 409A Valuation for $399

AICPA-compliant, safe harbor protection, 5-7 day turnaround. No hidden fees.

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